Sonia Marsh - Gutsy Living

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Gutsy Book Buzz: How to get endorsements + more

July 5, 2012 by Sonia Marsh

 

Honeymoon with my Brother by Franz Wisner

If you’re like me, you probably think it’s impossible to get endorsements from busy authors, especially from a NY Times bestselling author. Well I have news for you: it might be easier than you think.

I’d like to share a few ideas that worked for me.

  • Identify the authors
  • Send a well-crafted query
  • Follow-up.

The best way to be successful is to start a relationship with an author a year or two before your book comes out.

  • Volunteer at a library or a writers’ networking group where they invite authors to speak. Introduce yourself to the author, buy their book, chat with them, and give them a little something to remember you by. I would say, “Please remember the Gutsy woman who moved her kids to Belize.” They would usually remember Gutsy and Belize.
  • Review their books on Amazon. To stand out from the crowd, make your own video review. Here’s the Amazon video review I did for Susan Pohlman’s book: Halfway to Each Other: How a Year in Italy brought our family home.
    Here’s another one I did for Lan Sluder, Living Abroad in Belize. I was fortunate to get wonderful endorsements from both of them.
  • If you really like an author, suggest an interview, or write about them and do something different, like a video of what you find fascinating about them, and how it relates to your own theme. In my case, I love the writing style of author, Nigel Marsh–no we’re not related. His theme is the work/life balance, and after watching him speak on a TED video, I sent him a link to my video post.

One year later, he sent me a LinkedIn message about his next book to be released in August: Fit, Fifty and Un-Fired, and I said I’d love to promote it for him as I’m a huge fan of his first book: Fat, Forty and Fired.

When you send your query, remind them where you met them, or if you wrote a blog post about them. If you don’t know them, look for their contact information online and go for it.

  • Keep it short.
  • Be friendly, explain that you realize they’re super busy, and how you hope they can help.
  • Show them you’re familiar with their book, (I sent links to my video reviews of their book) and connect to a common cause.
  • Explain how you have similar audiences, and/or a similar message. I wrote about how my family did something  “unconventional,” just like yours did.
  • Ask them if they would like to receive a few suggested endorsements, which your editor has prepared for you. (I had 15 ready to go, just in case.)
  • Inform them of when you would appreciate an endorsement by, if they have time.
  • Follow up with a gentle reminder, a week before your deadline, to those who agreed to review your book.
  • Don’t take it personally if an author does not agree to endorse your book. They are probably very busy, or on their own book tour. Always remember to be polite. They are doing you a huge favor.
  • Make sure to thank them for the endorsement and offer to send them a copy of your book when it’s available with a thank you note inside.

I sent out twenty queries to authors and journalists, and I would say 80% asked me to send them my ARC (Advance Reading Copy-not for sale) or the pdf.

So far, I have received five endorsements, and I’m waiting for more.

Below is an example of one letter I sent out:

Hi  (Name of Author),

I contacted you a year or so ago, and as a writer, I’m a huge fan of  (Your Book)

I posted a video review on Amazon if you’d like to see it.

As you may remember, my family did something “unconventional” like you did with your husband, son and daughter. We uprooted our family with three sons, and moved from a five-bedroom house in Orange County, to a hut on stilts in Belize. Not only do we have California and moving our families in common, but the same audience and the fact that we both wanted to “heal” our family.

I realize you’re super busy, especially organizing your writers’ retreat this October–it sounds and looks like an amazing place–but it would mean so much to me if I could get a mini endorsement from you on my upcoming travel memoir: Freeways to Flip-Flops: A Family’s Year of Gutsy Living on a Tropical Island. The ARC’s will be ready on June 20th and I would like to expedite a copy to you, unless you would prefer to receive a pdf version, which I can send now.

I can provide some endorsements if this would make things easier for you.

Warm Regards,

Sonia

I am so happy to have received two fabulous endorsements from authors I admire.

Franz Wisner

 

“Sonia Marsh and her family give new meaning to the term “flipping out!”  Sombreros off to them for showing us the roads less traveled can often be the most rewarding — even when our trips don’t go as planned.”

 — Franz Wisner, New York Times bestselling author of Honeymoon with My Brother and How the World Makes Love.

 

Lan Sluder

If you’re dreaming of escaping to a tropical island, or to any foreign land, don’t miss Sonia Marsh’s candid and vivid recounting of the ups and downs of life abroad. Part adventure tale, part romance, part family saga and part travel guide, Freeways to Flip-Flops is a memoir that reads like a novel.

 –Lan Sluder (Easy Belize, Fodor’s Belize, Living Abroad in Belize)

***

Sorry this is so long, but I want to thank Jason Matthews for interviewing me, as well as many indie authors on his Monday night show: Indie Authors on Hangoutnetworks.com.

Connect with Jason on Facebook here, he is a fabulous host and I hope you contact him about his show, and also his book, How to Make, Market and Sell Ebooks – All for Free.

Video of Indie Authors:

“My Gutsy Story” by Bob Lowry

July 2, 2012 by Sonia Marsh

What started as a terrifying failure ended up being a defining moment in the life of my family. The decisions my wife and I made at that time of high stress affected everything that followed.

In 1982 our young family was living in Salt Lake City. Our home overlooked the Great Salt Lake, with its flaming red and orange sunsets and storm clouds roaring in from the west. We felt comfortable living here. Unfortunately, things at work were not going as well. I was employed by the broadcasting company owned by the Mormon Church. That wasn’t the problem; it was my inability to work well in a large corporate structure that kept getting me in hot water.

After finally admitting to myself it was time to find a different job, I accepted a position to run a new research company for a small but growing broadcasting company located in Tucson, Arizona. I would have a major say in the success of the research division and the growth of this company. The challenge was exciting and the lure of no more snow was powerful.

From the first day things began to fall apart. One of the key people I had hired changed his mind and decided to immediately go into competition with us. The grand plans to build a major broadcasting group faltered and quickly crashed. By this point a fair amount of money and time had been invested in the research division. But, without the radio stations it served little purpose. So, five months after moving to town I was fired.

Suddenly I was faced with every breadwinner’s nightmare: two very young children and wife, a new house in a new city far from any family, and absolutely no source of income. Since we had just moved from Salt Lake a good chunk of our savings had been spent on the move and all that entails. The job I left behind was no longer available.

After a week or so of panic, I settled on the only logical thing I knew how to do: start my own consulting business. I developed a budget for all the printed materials, a business phone line, post office box, and marketing expenses. Then I began making the rounds of graphic design businesses, copy shops, and office supply stores to figure out what I had to do to produce business cards, stationery, proposal booklets, and all that goes with a new endeavor. Since this waswell before personal computers and the Internet, I was completely dependent on others to come up with a logo and package that looked professional. The total costs were substantial and bit even more deeply into our dwindling savings.

Next were calls all of the people I had ever worked for to let them know I was now on my own. I sent letters (there was no e-mail) on my expensive new stationery and followed up with more phone calls. I poured over a 500 page directory that listed every radio station in the country. I picked those I thought might consider giving me a chance and made almost daily trips to the post office with stacks of proposals and plenty of prayers.

Weeks, then months passed with no positive response. This had to work. We couldn’t afford to move and we couldn’t afford to stay without a steady income. We had decided early on my wife would be a stay-at-home mom with the kids and changing that would be a desperation move.  I remember quite clearly that first year we pledged to not go to the shopping mall. The temptation to spend money we didn’t have was too great. We didn’t go out to dinner for that year either, choosing to stay home and consume lost of macaroni and cheese and casseroles.

Finally, two small radio stations responded. The amount of income wasn’t enough for much more than our monthly food budget, but at least there was a positive response. I redoubled my mailings and calling. Every time a radio station was mentioned in one of the trade newspapers I’d send a note to the manager hoping to raise my visibility. Slowly, a few other stations became clients, partly due to my experience but maybe more so because of the bargain- basement rates I charged.

Almost a year to the day after losing my job, a major radio station in a large east coast city called and asked me to meet with them and make a personal pitch. Scared out of my wits and knowing that this was the one break needed to save the life my family was trying to build, I flew east and met the executives. By the end of the next week, I had their signature on a contract. While still not nearly enough income to cover all our expenses that station’s hiring began to open the doors.

Within the next year, the business began to show a small profit. A few years later I was handling over thirty radio clients and had become one of the better-known figures in the radio consulting business. Eventually I consulted over 200 radio stations. Things were going well enough that I could retire in 2001 at age 52 and began to enjoy my satisfying retirement.

When I think back to the loss of that job and being faced with the greatest challenge of my young married life, the reason for success was simple: I had no Plan B. I was trained to do nothing else. I had a family depending on me to make something work. I also had a wife who believed in me and kept telling me it would happen while mending the kids clothes for the umpteenth time and getting hand-me-downs from others to keep herself clothed.

The lessons learned were ones I used in every area of my life from that day forward: belief in myself, perseverance, support from my family, and a strong faith in God. A dash of luck and being in the right place at the right time didn’t hurt either.

 

Bob Lowry Bio: is the founder of the #1 blog for Satisfying Retirement information

Building a Satisfying Retirement e-book now available from Amazon: click here
Also included in new book “65 Things To Do When Your Retire”
As featured in Money Magazine, on CNNMoney.com and PBS’s Next Avenue web site
Please join Bob Lowry on Twitter   and Facebook and Google+
***

Sonia Marsh Says: What a remarkable story of how perseverance and staying “Gutsy” paid off. The first statement that I copied from your story is one that resonates with many people, and reminded me of  Chris Guillebeau and his following of people wanting to escape the “Cubicle” world.

“it was my inability to work well in a large corporate structure that kept getting me in hot water.”

***

 Do you have a “My Gutsy Story” you’d like to share?

To submit your own, “My Gutsy Story” you can find all the information, and our sponsors on the “My Gutsy Story” contest page. (VIDEO) Submission guidelines here.

***

The next VOTING for your favorite June  “My Gutsy Story” started on Thursday June 28th, and ends on July 11th.  The winner will be announced on July 12th. Winner gets to pick their prize from our 14 sponsors.

Please share these wonderful “My Gutsy Story” series with others on Twitter and other links below. I am grateful to all of you.  Thanks, Sonia.

Vote for your favorite June “My Gutsy Story”

June 28, 2012 by Sonia Marsh

 

It’s time to vote for one of your 4 favorite “My Gutsy Stories”, and once again, they are all fantastic.

From June 28th until July 11th midnight, PST, you can vote for your favorite June 2012, “My Gutsy Story.”

To VOTE, please go to the poll on the right  side of this post. You will find it on the sidebar listing the names of all 4 “My Gutsy Story,” authors.

Here are the 4 stories. Only ONE vote per person.

June 4th:

First of all we had Doug Edwards with his story about how he decided to change his life at age eleven.

Doug Edwards

June 11th:

Marla Cerise

Marla Cerise went through many tragedies in her life and how she was able to survive them.

June 18th:

Jeffrey Crimmel

Jeffrey Crimmel

Jeffrey Crimmel shares his important message: “We are only visitors in another country and have to respect their traditions and not attempt to impose our own. ”

June 25th:

Madeline Sharples

 

Madeline Sharples

Madeline hopes that her story will inspire others to find ways to survive their own tragic experiences.

***

Do you have a “My Gutsy Story” you’d like to share?

To submit your own, “My Gutsy Story” you can find all the information, and our sponsors on the “My Gutsy Story” contest page. (VIDEO) Submission guidelines here.

Please share the “My Gutsy Story” series with your friends, fellow bloggers and other writers by using the buttons below. Thank you.

 

“My Gutsy Story” by Madeline Sharples

June 25, 2012 by Sonia Marsh

 

When my older son Paul died by suicide in 1999 after a seven-year battle with bipolar disorder, I knew I had to find ways to keep myself busy and productive or else I would wallow away in my grief. At the time of his death I was writing grant proposals for a homeless shelter, but I found too many reminders working from my home office. The solution, I thought, was to work outside my home.

After two false starts at part-time jobs outside – writing grant proposals for our local free clinic and managing capital campaigns as a fundraising consultant – I decided the way for me to live with the death of my older son was to get rehired by the aerospace company I retired from in the mid-1990s where I had worked off and on since the mid 1960s. When a job opening came up in January 2003, I jumped at it and was hired.

My job was to help my company produce proposals, a huge document or set of documents, meant to persuade the government to hire us to do their needed work. The job was challenging, meaningful, and very stressful – all necessary to keeping my mind so occupied with other things I would have no time to grieve. Each proposal project had a defined beginning, middle, and end so it gave me the opportunity to work with ever-changing proposal teams. I thrived on that socialization, the respect others had for my work, and the challenges of training engineers how to write in English.

Meeting stringent deadlines made me stronger, and keeping my mind on the job stopped me from dwelling on my loss. Plus, I gained skills in setting goals, organizing work and the people I worked with, and managing to a deadline – all skills necessary to my writing career now.

But I kept feeling the draw of creative writing. I had studied journalism in high school and college, I had taken many writing classes and workshops, and by 2009, I was already shopping a memoir I had written (in my “spare” time) about the death of our son and how our family survived. So I started to think about retiring from my day job again. Except I kept hesitating. I was afraid to take that step. I was afraid I would fall apart without my full-time job crutch.

Even though I asked myself: why was I doing my company’s work – of taking men and women back to the moon? Why should I do this work instead of working on my own writing projects? Why was I sabotaging my creativity and healing? I rationalized that I needed the structure, the socialization, and the money. I rationalized that I wouldn’t do well working from home again – alone. But it was none of those. I just plain refused to find out if I could live and survive on my own and as the full-time writer I so longed to be.

Well, I finally did retire, but it took me until April 2010, to do it. When I look back at all those years of indecision, I realize I just couldn’t make the final decision until I was good and ready. Until I felt comfortable enough with myself. Until I stopped carrying around the grief and sorrow.

And the timing was perfect.

Two months after I retired I got a publishing contract for my memoir Leaving the Hall Light On: A Mother’s Memoir of Living with Her Son’s Bipolar Disorder and Surviving His Suicide that I had been pitching for over two years. Almost immediately I was knee-deep in revising my book and getting it ready for publication and getting more and more involved with the social networking necessary to publicize my book. Best of all, after my book was published, I was able to move on to the career I’ve wanted to have since I was a teenager: as a journalist and creative writer.

I like to think that Paul’s death gave me the gift of this new career and a new mission in life. I created a book with the goal of helping others who have experienced a loss like mine; I am working as a web journalist for several online sites that deal with survival, healthy living, and being a vibrant over 60-year old; I’m busy writing a novel, and I discovered my most important work of all: helping to erase the stigma of mental illness and prevent suicide with the hope of saving lives. If my writing helps attain that mission, it will all be worth it.

Madeline Sharples Bio:

Madeline Sharples studied journalism in high school and college and wrote for the high school newspaper, but only started to fulfill her dream to work as a creative writer and journalist late in life. In the meantime she worked most of her professional life as a technical writer and editor, grant writer, and proposal manager. She sold real estate for ten years while her boys were growing up, and instead of creative writing, she took creative detours into drawing and painting, sewing, quilting, and needlepoint.

Released in hardback in 2011, her memoir, Leaving the Hall Light On: A Mother’s Memoir of Living with Her Son’s Bipolar Disorder and Surviving His Suicide, will be available through Dream of Things in paperback and eBook editions in July.

It tells the steps she took in living with the loss of her oldest son, first and foremost that she chose to live and take care of herself as a woman, wife, mother, and writer. She hopes that her story will inspire others to find ways to survive their own tragic experiences.

She also co-authored Blue-Collar Women: Trailblazing Women Take on Men-Only Jobs (New Horizon Press, 1994), co-edited the poetry anthology, The Great American Poetry Show, Volumes 1 and 2, and wrote the poems for two photography books, The Emerging Goddess and Intimacy (Paul Blieden, photographer). Her poems have also appeared online and in print magazines. Madeline’s articles also appear regularly in the Huffington Post, Naturally Savvy, PsychAlive, and Open to Hope. She also posts at her blogs, Choices and at Red Room.

She is currently writing an historical fiction book, but her main mission is raising awareness, educating, and erasing the stigma of mental illness and suicide, through her writing and volunteer work, in the hopes of saving lives.

You can purchase her memoir at Red Room or Amazon.

MADELINE’S BOOK TRAILER:

http://www.youtube.com/watch?v=5TMOVHAmSlc

Become a Facebook fan of Madeline Sharples (for book news and writing tidbits)

Her two blogs are: http://madeline40.blogspot.com/ and http://www.redroom.com/member/madeline40

Visit her website, and Tweet her@madeline40

***

Sonia Marsh Says: Madeline, I don’t know where to begin with my praise for you, your courage and your determination. The way you chose to handle your grief by immersing yourself in your work, is probably the best way to handle such a tragic loss as that of a child.

On a lighter note, I’m envious of the skills you have:

“Plus, I gained skills in setting goals, organizing work and the people I worked with, and managing to a deadline – all skills necessary to my writing career now.”

I’m finding it so difficult to keep organized, and almost wish I had help to handle the paperwork and filing, so I could keep up with what I enjoy most: meeting people, networking  and connecting. Any advice would be appreciated.

***

 Do you have a “My Gutsy Story” you’d like to share?

To submit your own, “My Gutsy Story” you can find all the information, and our sponsors on the “My Gutsy Story” contest page. (VIDEO) Submission guidelines here.

***

The next VOTING for your favorite June  “My Gutsy Story” starts on Thursday June 28th, until July 11th.  The winner will be announced on July 12th. Winner gets to pick their prize from our 14 sponsors.

Please share these wonderful “My Gutsy Story” series with others on Twitter and other links below, if you care to spread their work.

Thank you.

 

Gutsy Book Buzz-My ARC’s are ready-Are you?

June 21, 2012 by Sonia Marsh

Sonia with her Advance Reading Copy of Freeways to Flip-Flops

I’m so excited to share my special day with you. Yesterday, I picked up my ARC’s (Advance Reading Copies) of my book: Freeways to Flip-Flops: A Family’s Year of Gutsy Living on a Tropical Island.

I’m happy to have met a wonderful French Canadian, Rene Gagnon, the  CEO of Allura Press, who printed my ARC’s.

I would like to invite my kind and generous blogger friends, Twitter companions, Facebook Groups, authors, writers and anyone from the media from the U.S., and around the world to let me know if you would like to participate in my upcoming Gutsy Virtual Book Tour.

Sonia Marsh with Rene Gagnon picking up her ARC’s

If we have similar interests and audiences and you would like to:

  • Review my book
  • Interview me in a blog post
  • Have me write a guest post
  • Skype interview me
  • Have me answer your questions via a podcast
  • Have me answer your questions and make a YouTube video for you
  • Have other suggestions?
  • Have me speak
  • HAVE FUN

Please e-mail me at: Sonia@soniamarsh.com, 

WomenROK is hosting an event today with a tropical theme at The Wine Artist, in Lake Forest. I shall be speaking there this afternoon from 4-6:30 p.m. Come on by.

Please share how you’ve done a virtual blog tour with us. Any tips?

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