Dan Poynter is the guru of self-publishing; we all know that, but what you might not know is that Dan is a pilot, skydiver, Master Parachute Rigger, and an aviation historian. He is a world traveler—53 countries and the North Pole. The reason we need to know this is that Dan emphasizes how passion for a specific topic makes it easier to build Continue Reading
How to Create A Super Successful Book Launch
A successful book launch is about creating a friendly ambiance at a fantastic location like Zov's Bistro. Everyone loves to feel welcomed, and part of a "like-minded" group. An event based on a theme, great food, delicious wine and a warm atmosphere, is critical in creating that special "atmosphere." I try to offer the same Continue Reading
What Should Your Author Photo Tell Your Audience?
I had such a fun day today with the beautiful and talented young photographer, Kira Robles, and her makeup artist Rosa Menendez. They are both from Los Angeles, and are involved in the movie industry and I asked them to make me look natural. I want my audience to know that I'm 57, and that turquoise is my favorite color. I believe Continue Reading
Choosing a Book Cover That Sells
Some of you know that I take great pride in my book covers, and don't like to skimp on quality. My Gutsy Story® Anthology # 2: Inspirational Short Stories About Taking Chances and Changing Your Life I love the professional work done by Michele DeFilippo and Ronda Rawlins at 1106 Design. This year, I almost decided to SAVE MONEY and Continue Reading
How to Create Outside-the-Box Book Events
"Start planning your book's destiny-NOW" This is a phrase I got from Susan McBeth, founder of "Adventures by the Book." Susan creates events for authors, and says she has a "connector personality." Like Susan, I also like to connect people and one of the first questions Susan brought up during her presentation at Publishers and Continue Reading