Marketing For Gutsy Writers With #1 Bestselling Resource Author Angela Ackerman

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Angela Ackerman and Becca Puglisi are co-authors of the #1 Bestselling resource for Writers, The Emotion Thesaurus: A Writer’s Guide to Character Expression.

I love interviewing Gutsy People, and during  my 30-minute interview with Angela, you’ll learn how she, and Becca, came up with the idea of helping writers. It all started with a critique group and their initial blog “The Bookshelf Muse,” which transitioned into their new site: Writers Helping Writers.



Angela developed a BRAND through BLOGGING and during our interview, we discuss the following topics:

1). How did you come up with the concept?
2). What were your original goals?
3). When did you realize you’d come up with something BIG?
4). How did you adapt to the changes?
5). What were your biggest challenges?
6). Have you always made marketing plans from the start?
7). What made you change your blog name to “Writers Helping Writers”? Branding?
8). What advice do you have for writers about blogging?
9). What are your future goals?
10). How many books do you have now? How are sales?
11). How do you promote your books?
12). Any suggestions to help authors sell more books?


Here are some of the key points during my interview with Angela. 

1). What was your Biggest Challenge?

“Our self-confidence.”

We realized our book would compete with Writers Digest.

2). How did you get over this challenge?

“Getting out of our way and just doing it.”

3). Did you have a marketing plan?

“We didn’t jump into this with a marketing plan. At first it was just intuitive, and it wasn’t until our 2nd and 3rd books that we developed a specific marketing plan.”

4). Suggestions and comments from Angela for writers that you can apply to your own blogs and books

  • Really understand who your audience is and what their needs are.
  • We married our book to our brand. Our brand is all about helping writers.
  • It’s not about blasting people with , “Buy our Book.”
  • It’s the focus on how can we bring value to other writers, and how can we help them.
  • We want to cement that brand, with “Writers Helping Writers”
  • Understanding who you are and why you write the books you write.
  • How is the piece of you going into your books?

I hope you find our interview motivating and that you can apply some of the advice to your own writing, blogging and book marketing.

If you need help with blogging, book marketing and promotion, please contact me and visit my CLICK HERE for Gutsy Book Coaching.


Accepting story submissions now for our Award-winning “My Gutsy Story®” Anthology



Comments (4)

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  1. Jennifer M. says:

    Very insightful! Thank you Sonia and Angela for all that you do to encourage and help writers!

  2. Last year my gutsy story — From GED to PhD — was one of the winners. I selected Angela Ackerman and Becca Puglisi’s book, “The Emotion Thesaurus” as my prize. I LOVE IT! I refer to it all the time!
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